Do's

Look for an experienced firm. Often times they can provide a better service and help you avoid future site management problems.

Expect to see examples of past work. If a firm doesn't provide a list of websites on its own site, ask if they'll send you one.

Realize that large, corporate web developers have a lot of salaries and other expenses to pay - and they pass those costs along to their customers.

Strive to attain a clean, professional look with your new website. After all, your website is a reflection of your business. An ugly site could convince some customers to steer clear of your products and/or services. On the other hand, consumers tend to trust a company with a clean, professional website.

Look at what your competition is doing. Are their websites working for them? This is a great way to help you decide what you do and don't want on your new site.

Don'ts

Believe that any company is going to give your business a quality website for free. Just like anything else in life, if it sounds too good to be true it probably is!

Settle for those cookie-cutter, one-size-fits-all sites that some domain registars are offering. Your business is unique and your website should be as well.

Overload your website with huge images and Flash. Even if everyone on Earth had a high speed Internet connection, simple is still better. When used responsibly, images and Flash will enhance your website. Used improperly, they will drive visitors away.

Feel frustrated if you are unsure of what content to include with your website. You can always check out the How to Begin section and use it as your guide.

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